Stackdnow Investor Deck

Capturing India's $500B+ Salaried Payroll Through Payroll-Linked High-Yield Savings

Overview

Thesis: Stackdnow is building a B2B2C flywheel that bundles payroll software (employer-facing) + high-yield savings accounts (employee-facing) + employer rebates (0.10%–0.30%) to create the primary banking relationship for India's 60M+ salaried workforce.

₹120T
Annual payroll opportunity
60M+
Salaried employees in India
4–5.5%
High-yield savings rate

What's Inside

📈Market & Opportunity

  • • Problem & solution positioning
  • • TAM analysis ($3T+ savings + ₹1.5T lending)
  • • Competitor positioning vs. HDFC/ICICI/SBI/Razorpay

📊Business Model

  • • Unit economics (employer & employee sides)
  • • 18-month product roadmap
  • • Investment ask: $3–5M pre-seed

⚔️Strategy & Risks

  • • SWOT analysis (vs. incumbents)
  • • Risk mitigation strategies
  • • Why now? Market tailwinds

🎯Validation & Vision

  • • Market validation (waitlist + app downloads)
  • • What investors will ask
  • • Vision for 2028

Key Metrics (Year 1–18mo)

500K
Employees
₹50B
AUM (Y1)
200
Employers (18mo)
40%
Gross Margin

Current Status

App & Pilot: 150+ users downloaded Stackdnow app; 4.7/5 rating; 60%+ 7-day retention
Employer Interest: 25+ SMEs/mid-market companies pre-sold on payroll + high-yield pilot
Waitlist: 800+ salaried employees + 50+ employers waitlisted for launch

For more information or to schedule a call with the founding team, reach out to:

📧 investors@stackdnow.com